Our Story

Dr. Jo's story began with a deep passion for understanding the secrets of nature and how to transform them into real solutions for skin and hair care. Amidst herbs, pure oils, and the fragrant aromas of natural ingredients, the idea was born that true beauty isn't created in a laboratory, but rather extracted from the heart of the earth. From there, the passion became a mission, and the mission a brand that combines science and nature to offer products that give everyone who touches them a feeling of simultaneous luxury and serenity.

Our Technique

The Formula

Dr. JO's formulas are meticulously developed, combining luxurious natural ingredients with the latest scientific standards in skincare and haircare. Each product contains a balanced blend of pure plant oils, herbal extracts, and active vitamins that work synergistically to nourish cells and stimulate their renewal. These formulas deliver visible results without disrupting the skin's natural balance, providing luxurious, safe, and nature-inspired care. It's a formula that combines effectiveness, purity, and luxury, transforming skincare into a daily ritual of well-being.

DermaFusion™

At the heart of Dr. JO's innovation is an advanced technology designed to intelligently and deeply infuse active ingredients into the skin. DermaFusion™ utilizes a gradual absorption system that allows natural ingredients to penetrate the skin's layers progressively, ensuring long-lasting effectiveness and visible results from the first use. This technology boosts internal hydration, stimulates skin elasticity, and supports its natural ability to regenerate, leaving skin more radiant and glowing. It's not just a delivery system… it's an intelligent bridge between science and nature, designed to make every Dr. Jo product more effective and closer to the skin than ever before.

Be you

Your beauty is unique, and your skin tells your story. At Dr. Jo, we believe skincare is about revealing and empowering your natural glow — not covering it. Every product is crafted to nourish, protect, and enhance your skin so you feel confident, radiant, and true to yourself, every single day.

Be timeless

The Dead Sea, with its rarest minerals and healing muds, has been a source of rejuvenation for over 3,000 years . At Dr. Jo, we harness this ancient power and enrich it with natural botanicals, creating treatments that revitalize, restore, and keep your skin glowing—naturally, and timelessly.

Be Dr. Jo

Choosing Dr. Jo means embracing science, nature, and heritage in perfect harmony. Our promise is to deliver skincare that is not only effective, but also sustainable, ethical, and inspired by the timeless purity of the Dead Sea. With every product, you celebrate beauty that lasts for you, and for generations to come.

Nature & Science

Nature's Treasures

From the depths of the Dead Sea, nature reveals its most extraordinary treasures. The waters, enriched with over 21 essential minerals including magnesium, calcium, potassium, and bromides have been celebrated for centuries for their healing and rejuvenating power. Alongside them, nutrient rich mud, formed over thousands of years by the interplay of sun, soil, and natural springs, provides a natural detox that draws out impurities while replenishing the skin with vital nutrients. These elements are the foundation of Dr. Jo's commitment to authentic, nature-driven skincare.

Science Accurately

At Dr. Jo, science elevates what nature provides. Our research and development team studies Dead Sea minerals at a molecular level to understand their full potential. By enhancing bioavailability and carefully calibrating the concentration of active ingredients, we ensure that each formula penetrates effectively to deliver visible, long-lasting results. Combined with advanced botanical actives sourced responsibly, our formulations address hydration, skin renewal, protection against environmental stressors, and anti-aging support—creating products that work in harmony with your skin's natural functions.

Nature & Science in Harmony

The philosophy of Dr. Jo is built on balance: nature offers the wisdom, and science provides the precision. When fused together, they produce skincare solutions that are not only luxurious but also sustainable and proven in their effectiveness. Every product we create reflects this harmony — bringing you the purity of the Dead Sea, the innovation of modern science, and the assurance of uncompromising quality. With Dr. Jo, you are embracing a skincare experience that is timeless, ethical, and designed to reveal your most radiant self.

Research & Development

At Dr. Jo, innovation never stops. Our research and development team is dedicated to exploring nature's most effective skincare solutions and refining them with advanced science. Through our exclusive DermaFusion methodology, we ensure that Dead Sea minerals and active botanicals penetrate where your skin needs them most, activating and enhancing their benefits for visible, lasting results.

The Miraculous Dead Sea

Dead Sea

Since ancient times, the Dead Sea has been a destination for healing, relaxation, and rejuvenation. Its three unique elements salt, mud, and mineral-rich water work together to deliver extraordinary benefits for the skin.

The Water

The water of the Dead Sea, too saline to support most forms of life, hold rare minerals that have been celebrated for centuries for their restorative power.

The Mud

The Mud, formed over thousands of years, naturally draws out impurities, absorbs excess oils, and replenishes the skin with essential nutrients.

Dr. Jo

At Dr. Jo, we transform these ancient treasures into modern skincare formulations that purify, renew, and reveal your skin's timeless radiance.